Are International Sales Financially “Off Limits” for your Medical Manufacturing Plant?”

Posted on June 14th, 2017 by
When faced with too much competition, instead of splitting the pie, consider making more pie. Expand your customer base internationally. Many factories can’t handle the start-up and operating expense of a global sales channel. But there’s an alternate strategy: Outsourcing international ... Read More

The Tale of 2 Boxes

Posted on June 5th, 2017 by
Wondering if there is a “magic formula” for American medical equipment manufacturers seeking to do business in Asian-Pacific countries? The answer is both yes and no. Let me explain. No. because selling medical equipment — or anything else — in Asia is ... Read More

How I ‘Pivoted’ My Medical Equipment Exporting Business

Posted on October 21st, 2016 by
One of the hot new buzzwords in the tech-startup world these days is “pivot.” Businesses launch with one business plan, product or idea, then pivot, or change direction, as the market does. A recent high profile example is Instagram, which started ... Read More

A New Frontier for Medical Equipment Manufacturers

Posted on October 21st, 2016 by
A year ago, could you spell Myanmar? Pronounce it? Find it on a map? Most importantly: Did you see it as a new untapped frontier for your products? Until very recently, the Southeast Asian country formerly known as Burma was known mostly ... Read More